News: CAO Launches BX3 Cigar

One more news item today, then I’ll start working on tomorrow’s post about the event I attended this week.  Something new from CAO? I’ll be honest, I kind of thought with the exit of Rick Rodriguez we’d be seeing less from the brand. Of course, CAO was one of the first to popularize Brazilian tobacco in premium cigars with the Brazilia, and have done a lot with it since.  I look forward to smoking this as I’ve long been a fan of the Brazilia (and 2 out of the 4 Amazon Basin cigars!).  

 

 

CAO DEBUTS BX3

CAO has always had a rebellious streak (think MX2, CX2, LX2), and the brand’s maverick approach to blending is taking another leap forward through its latest expression: CAO BX3.

 

BX3 is a new collection that harnesses “three times the Brazilian tobaccos” in one robust blend.

 

Focusing on the primary growing regions of Northeastern Brazil, CAO BX3 is made with sweet and aromatic Mata Fina and hearty, vibrant Arapiraca tobaccos that are used as wrapper, binder, and filler in an exciting, four-country blend.  

 

Ed Lahmann, CAO’s senior brand manager said, “Being trailblazers of tobacco is in CAO’s DNA, and with BX3, we’re continuing to pilot the path. Our inspiration was the legendary X series which had put our blending expertise on the map. With BX3, we set out to take the best of Brazilian tobacco and bring it to the next level. The easy thing to do would have been to make a Brazilian puro. Our blending team went that route, and it felt like we were just dialing it in. So they kept at it, peppering in Nicaraguan, Honduran, and Mexican tobaccos in just the right proportions to add character, dimension and layers to the smoke. We’re really proud of the way the blend turned out. To us, BX3 is everything

a Brazilian-centric smoke should be. It’s memorable, savory and thought-provoking and it complements our portfolio beautifully.”

 

Handcrafted in Nicaragua at STG Estelí, CAO BX3’s is enrobed in a Brazilian Mata Fina wrapper, has a Brazilian Arapiraca binder and a blend of rich and robust filler tobaccos from Brazil, Nicaragua, Mexico, and Honduras. All told, the tobaccos create a medium-bodied smoke, that’s rich in character and deeply enjoyable with notes of espresso, dark chocolate, cinnamon, allspice, cayenne, and white pepper. 

 

 

CAO BX3 will be a full-time line, available in all channels. The three-frontmark collection is packed in boxes containing 20 cigars and will begin shipping in the first week in July.

 

BX3 Robusto (5” x 52) —  SRP per cigar $8.99

BX3 Toro (6” x 54) —  SRP per cigar $9.49

BX3 Gordo (6” x 60) —  SRP per cigar $10.49

 

About CAO

CAO was originally launched in 1993 by Cano Ozgener, who was the founder of CAO International Inc.,

a company that up until that point was known for its tobacco pipes. The General Cigar Co., inherited the entire portfolio of CAO’s preexisting brands after Swedish Match and ST Cigar Group Holdings merged in 2010, and the tobacco giant still distributes the brand and all its lines.

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News: Drew Estate’s Flying Pigs Set for Spring Release

 

The site has been down for a couple days for maintenance, but I’m back and catching up! Here’s some news from Drew Estate. They aren’t going to mention it, but the FLying Pig vitola was Steve Saka’s idea when he was president of Drew Estate.  It’s a cool size, I have a few floating around one of my humidors someplace, maybe I’ll pull one out this weekend!

 

Drew Estate’s Flying Pigs have been cleared for take-off for their annual Spring release!!! One of Drew Estate’s most popular vitolas, the Flying Pigs (100mm x 60) are now available.

 

Based on a photograph in an 1895 cigar salesman’s size selection catalog, the Flying Pig vitola’s unique size and signature pigtail requires specialized training for buncheros and rolleras at La Gran Fabrica Drew Estate in Estelí, Nicaragua. Only a few of La Gran Fabrica’s employees are certified to make the cigars, limiting Flying Pigs to two annual seasonal releases in the Spring and the Fall. Kentucky Fire Cured, Undercrown Maduro, Undercrown Shade and Undercrown Sun Grown Flying Pigs will be available to all premium cigar retailers. Liga Privada No. 9 and Liga Privada T52 Flying Pigs will only be available at participating Drew Diplomat Program partners.

 

 

Featuring a double wrapper of a fire-cured Tapa Negra leaf at the head and a Mexican San Andres Maduro leaf at the foot, the Kentucky Fire Cured Flying Pig is a smoky and savory treat with a filler tobacco blend of Kentucky seed tobacco, grown and fire-cured in Hopkinsville, Kentucky, and rich Nicaraguan and Brazilian tobaccos. Kentucky Fire Cured Flying Pigs are presented in 12-count boxes and have an MSRP of $131.40 per box.

 

“Born on the Factory Floor” at La Gran Fabrica Drew Estate, Undercrown has been the peoples’ champion for more than a decade, and the Undercrown Flying Pig vitola is available in three expressions: Maduro, Shade and Sun Grown. The original Undercrown cigar, Undercrown Maduro boldly showcases the deep, rich complexity of the famed San Andres Maduro leaf. With an Ecuadorian Connecticut wrapper, Undercrown Shade is more mellow but offers an equally expressive flavor profile that’s lush, smooth and creamy. Undercrown Sun Grown adds a touch of spice that grabs the palate’s attention without masking the underlying Nicaraguan tobacco’s zesty and earthy characteristics. All Undercrown Flying Pigs are packaged in 12-count boxes and have an MSRP of $171.60 per box.

 

The famed wrapper leaves cultivated in the Connecticut River Valley breathe life into the Liga Privada No. 9 and Liga Privada T52 Flying Pigs, which will be available exclusively to Drew Diplomat Program participants. A broadleaf bully with a dark, rugged and flavorful wrapper, Liga Privada No. 9 is dense, hearty and intense, yet surprisingly smooth. Utilizing a Connecticut Habano stalk-cut and stalk-cured seed variety that’s grown exclusively for Drew Estate for its capa, Liga Privada T52 is full-bodied, spicy and bold with notes of leather, caramel, earth and gritty black pepper. Both Liga Privada Flying Pig expressions are packaged in 12-count boxes with an MSRP of $198 per box.

 

“Flying Pigs are distinctly Drew Estate,” says Jonathan Drew, Founder and President of Drew Estate. “There are very few things in life more satisfying than cracking a fresh box of Drew Estate’s piggies and being hit with that aroma and the visuals. You can’t help but immediately, desperately, spark one up. Ya’ll know it’s the truth!!!”

 

 

About Drew Estate

Founded in New York City in 1996, Drew Estate has become one of the fastest growing tobacco companies in the world. Under their mantra “The Rebirth of Cigars”, Drew Estate has led the “Boutique Cigar” movement by innovating new elements to the tobacco industry with their unique tobaccos and blending styles that attract new and traditional cigar enthusiasts. In their Gran Fabrica Drew Estate, the Nicaraguan headquarters, Drew Estate produces a variety of brands such as ACID, Herrera Estelí, Herrera Estelí Norteño, Isla del Sol, Kentucky Fired Cured, Liga Privada, MUWAT, Larutan by Drew Estate, Nica Rustica, Pappy Van Winkle Barrel Fermented Cigars, Tabak Especial, Undercrown, Florida Sun Grown, and Java by Drew Estate.

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News: STG Acquires Room 101 Cigars, Hires Matt Booth

Crazy news from STG!  I have it on good authority that they were in the market for a boutique cigar company to purchase, I’m a little surprised at this though.  Considering the amount of money I heard thrown around,  Mr. Booth would have to be mad to not consider making a deal.  Obviously, he did! I’m hopeful that everyone involved makes the most of this opportunity! 

 

 

Scandinavian Tobacco Group (STG) announces today that the company has acquired the Room101 cigar brand from Matt Booth and has retained Booth as creative director.

 

 

The acquisition is limited to Room101 cigars and accessories and does not include any of Matt Booth’s other Room101 entities.

 

Régis Broersma, president of STG’s North America and Rest of World divisions said, “Our acquisition of Room101 Cigars is a strategic move for both STG and Matt Booth, and underpins our collective drive to shake up the category. Matt is a creative force and we’ve admired his ability to surprise and delight the market. On top of that, the Room101 cigar portfolio represents a blue ocean of blends and taste profiles we haven’t been playing in. So this acquisition gives us an even deeper opportunity to innovate and unlock the brand’s potential. We’re looking forward to tapping Matt’s boundless creativity, to doing some really cool cigar projects with him and to working alongside him to keep Room101 true to its roots.”   

 

Matt Booth said, “In my 13 years in this industry, I’ve fought hard to foster Room101’s stance in market and now it is time as a brand to ascend to the next level. This arrangement is nothing short of a watershed moment for myself and our brand family. Room101 Cigars has found its forever home with STG and I am extremely excited to be part of a company that is willing to invest in creative integrity and bold innovation. This partnership will empower Room101 Cigars to stretch outward and become the first true global craft brand in the category.”

Room101 Cigars complements STG’s handmade cigar portfolio which features a stable of heritage and boutique brands. 

 

Room101 will be represented exclusively by STG’s Forged Cigar Company. 

 

The transaction was completed on June 10, 2022. Terms of the deal are not being disclosed.

 

Régis concluded, “Our acquisition of Room101 Cigars represents our willingness to invest in brands with strong growth potential, and we will continue to explore opportunities to expand our market-leading portfolio.”

 

About Scandinavian Tobacco Group

Scandinavian Tobacco Group A/S is a world-leading manufacturer of handmade and machine-rolled cigars with an annual production of more than four billion cigars. The Group holds market-leading positions in several categories and its products are sold in more than 100 markets. Scandinavian Tobacco Group is headquartered in Copenhagen, Denmark  and employs approximately 10,000 people globally. The Group is also the largest internet and catalog retailer of cigars and related accessories in the US, where STG has over 1 million active online consumers. For more information please visit www.st-group.com

 

About Room101 Cigars

Room101 entered the premium tobacco space in 2009, bringing transformative innovation to the category. Founder Matt Booth proudly served in a cast of characters and branding disruptors in the creation of what has ultimately become the boutique segment of the market. Inspired by the European jet set brands of the 1960s and anchored in Los Angeles, the Room101 portfolio includes Payback, 10th Annv, Doomsayer,  Farce, Hit and Run and The T, as well as Snake Shake, a limited edition release. Please visit www.room101cigars.com for more details.

 

About Forged Cigar Company

Developed to deepen support for the brick and mortar channel, Forged Cigar Company launched in 2021 as an independent national cigar distribution network. Bolstered by independent marketing and customized programming, Forged Cigar Company’s portfolio includes a curated mix of established and cult brands such as Partagas, La Gloria Cubana, Bolivar Cofradia, Diesel and Chillin’ Moose. Forged Cigar Company’s mission includes leveraging relationships with its proprietary network of cigar factories to deliver product innovations uniquely timed to meet retailer and consumer needs

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Villiger TAA, Punch and Partagas Cigars

I was going through some of the newer cigars I have and realized there was one I hadn’t written about yet, but more on that in a bit.  I want to start off talking about the new Villiger TAA Exclusive for 2022.  This cigar is interesting for a couple reasons. Foremost, it’s made at Espinosa’s La Zona factory. Villiger has been making cigars with a lot of different companies, Joya de Nicaragua comes to mind, as well as having their own factory in Brazil. I suppose logistics would make it less favorable to make the cigars in Brazil, but I would think they’d want to highlight that operation. Villiger is still not very well known in the premium market, and may still suffer from the abysmal way that they handled changing their outside sales model (stranding reps on the road around the holidays isn’t a very nice way to sever ties!). I’ll tell you this, I’ve always enjoyed their premium cigars, and have had a good relationship with them for a decade or so, through various regimes. This TAA exclusive is a good cigar. It has a San Andrés maduro wrapper with NIcaraguan binder and fillers. It’s a box pressed 6″ x 52, and is priced at $10. Honestly, it tastes like a cigar with that blend should taste, and I liked it. Does it have any overly distinctive flavors? Not really, but it’s a good, solid Mexican maduro, and if you like those, you’ll enjoy this. Of course, that;s m take, and someone with a more refined palate will have a different take. 

 

I made plans to be in Las Vegas for the weekend of the PCA show, although I have no plans to get into the show. There are a couple avenues I could take to get in if I wanted to, but I’m on the fence as to whether I want to do that or catch up with people after hours. I neither want to waste the trip, nor compromise my position on media being admitted to the show (I want to do it the right way, their version of that is selling me a membership which gets me nothing but entry to the show, my version is the media being invited to promote the show). I still have some things to work out. Anyway, I smoked the newest cigar from Punch this week, The People’s Champ. The blend on this was basically crowd-sourced. Apparently there’s a “Punch Brotherhood” group of Punch enthusiasts that were polled on what they wanted in a cigar, and this is what they came up with. I maintain that this is rarely a good idea, and cigar making should be left to the experts. The blend is a Honduran Talanga Habano wrapper, San Andrés binder and fillers from the DR, Brazil, and Nicaragua. There’s a lot going on there. These will be in 5 and 10 packs and will SRP for $6.49 for a 5″ x 50 robusto, so at least it’s not an expensive cigar.  I found the flavor to be very pungent, with some spice, which could be confused for acidity, I suppose. I’m guess some age will do these a lot of good.  I put this down for a while while running an errand, and came back to it a few hours later and finished it and it was a little better. I am hopeful that the enthusiasts who suggested this blend enjoy it, it wasn’t for me. 

 

I realized that I hadn’t yet mentioned the Partagas Añejo Petit Robusto here yet, and thought I’d fix that. This s a cool little cigar, available in two 4½” sizes, one with a 49 ring (Partagas has a thing for 49 ring robustos historically), and 60 ring. This cigar is unique in that it is a barber pole presentation, with Cameroon and Connecticut shade wrappers, with the CAmeroon being from 1998. Something makes me think I saw bales of Cameroon tobacco from 1998 when I was at the factory in 2011, it sticks in my head because Skip Martin was trying to buy them. I could be wrong.  This is a cool little cigar. It has the nuttyness of the Cameroon, tempered by both age and the Connecticut. Some Mexican leaf in the filler blend, along with Dominican, adds some body. I liked it, it smoked well and tasted great. If you want to be entertained, Kaplowitz did a twelve part review series on this cigar, which is quite creative. Start HERE. It would have been nice if he had linked his table of contents to the actual articles, but he’s kinda lazy. He puts the burden on the reader to use the search feature, I’m a nice guy, I’ll do it for you (HERE). I think the takeaway here is I’m a nice guy, and that Kaplowitz character…he’s creative, give him a read.  

 

That’s all for today.  This week is the Battleship, Beef and Bourbon for the Ship Red Meat Lovers Club event. Don’t forget to check out www.battleshipbeef.com and come out and join the fun. I’ll be there with Kevin and Jess from Cigar Prop, and Saka and a few other people. I can’t wait to have a cigar on the deck of the ship!  Until the next time, 

 

CigarCraig

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News: Announcing The Illusione of Excalibur Cigar

This is pretty interesting.  Back when I first started smoking cigars in the ’90s one of the cigars I bought and kept around for special occasions was the Excalibur No. 1.  This was a pricey cigar for me at the time at around $5, but I liked keeping a few around. It was, and is, a pretty large cigar, the same size as this new release, 7¼” x 54, which was a very large ring cigar for the time. I eventually progressed to the Excalibur Maduro.  Any time Dion has his hand in a cigar, one can expect it’s going to be good, so I hope I get to try this, even if it’s four times the price of the Excaliburs I remember! 

 

Excalibur will roll out its first collaboration next month with The Illusione of Excalibur, a limited-edition blend that marks the first Excalibur to be made in Nicaragua.

 

The Illusione of Excalibur was blended by Dion Giolito and STG’s Justin Andrews. The new expression harnesses aged Nicaraguan tobaccos to deliver a rich and layered smoking experience befitting of both Excalibur and Illusione.

 

Justin commented, “Dion Giolito and Illusione’s success in the premium cigar category has been driven by his rigorous standards for tobacco and his ability to create cigars that wow the market. So when it came to developing a blend for Excalibur, Dion was our hands-down first choice. I’m very proud of how this project came together. My only regret is that we couldn’t make this a full-time launch.”

 

Dion Giolito said, ““When GCC asked me to do a collaboration and offered up Excalibur, I immediately jumped at the opportunity. In college, the Excalibur #1 Maduro was my go-to when I could afford them on a college budget. My buddy George and I would enjoy them after class or band practice. They were a real treat back then, and they still are to this day. For my part, I wanted to make a cigar in the spirit of Excalibur with a bold character and packaging that pays homage to the brand’s origins. I believe this blend really hits the mark.”

 

Handcrafted at the TABSA factory in Nicaragua, the Illusione by Excalibur is a puro featuring a Nicaraguan Corojo 1999 wrapper from Jalapa, a 2012 Nicaraguan Corojo binder from Jalapa and a blend of Criollo and Corojo tobaccos from 1998, 1999 and 2006 grown in Esteli. The result is a smoking experience that is chewy and rich, producing notes of Christmas spices, leather and espresso in a refined, medium-plus profile.

 

 

The Illusione of Excalibur will be released in just one size, chosen by Dion and Justin to best represent the aged tobaccos of its blend.

 

In a nod to the legendary sword of King Arthur that inspired its name, Excalibur Illusione will be presented in royal blue lacquered boxes with gold detailing, each containing ten cigars. The cigars will be available for purchase starting on July 4. A total of 4,960 boxes will be released.

 

No 1. (7.25” x 54); SRP per cigar $19.99

 

 

About Excalibur Cigars

Excalibur cigars are produced by General Cigar Co. Inc., which manufactures and markets handcrafted cigars for the premium market. Committed to delivering cigars of the finest quality, General Cigar also produces Macanudo®, Cohiba®, Partagas® Hoyo de Monterrey®, Excalibur®, La Gloria Cubana® and several other leading premium brands. In addition, the company grows its own premium Connecticut Shade wrapper tobacco, as well as natural and candela wrapper in the Dominican Republic. General Cigar also operates Club Macanudo®, a cigar bar in New York City. Based in Richmond, VA, General Cigar sells through tobacconists nationwide. For more information, please visit www.cigarworld.com.

 

 

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