I didn’t see this coming, but if the amount of money I’ve seen is right, why wouldn’t Alan Rubin sell? I’ll be curious to see whether Alec and Bradley stay on for a little while, it wouldn’t surprise me it that was part of the deal. Or…is the Alec and Bradley brand separate?
SCANDINAVIAN TOBACCO GROUP TO ACQUIRE ALEC BRADLEY CIGAR BUSINESS
Scandinavian Tobacco Group (STG) announces today that the company has agreed to acquire the Alec Bradley cigar business.
The transaction is expected to close on or about February 28, 2023.
Founded by Alan Rubin in 1996, the Alec Bradley cigar business is a leading player in the premium cigar space. The brand stands for critically-acclaimed cigars and the portfolio includes Prensado, Kintsugi, Alec Bradley Double Broadleaf, Fine and Rare, Black Market and other brands.
Scandinavian Tobacco Group’s most recent acquisition was of the Room101 brand in June 2022. The company actively seeks opportunities to expand its strong portfolio with the aim to become the undisputed global and sustainable leader in cigars.
About Scandinavian Tobacco Group
Scandinavian Tobacco Group A/S is a world-leading manufacturer of handmade and machine-rolled cigars with an annual production of more than four billion cigars. The Group holds market-leading positions in several categories and its products are sold in more than 100 markets. Scandinavian Tobacco Group is headquartered in Copenhagen, Denmark and employs approximately 10,000 people globally. The Group is also the largest internet and catalog retailer of cigars and related accessories in the US. For more information visit www.st-group.com.
