Category Archives: News

News: Fratello The Lunar for the Company’s 10th Anniversary

It’s hard to believe it’s been a decade since I met Omar at the IPCPR show.  I’ve enjoyed quite a few of his cigars over the years, most notably the Bianco Boxer and the Pennsylvanian. This looks interesting and I’ll pick some up when they become available. I’ll never forget sitting on the floor of my living room watching Neil Armstrong and Buzz Aldrin step on the moon for the first time, it’s nice that after 50 years, we are getting around to going back!

 

 

“Fratello Cigars and Intuitive Machines Launch ‘The Lunar’ Cigar to Celebrate NASA’s Historic Moon Landing Mission”

 

Fratello Cigars is proud to unveil their latest cigar, The Lunar, in collaboration with the former NASA Deputy Center Director for Johnson Space Center and founder of Intuitive Machines, Steve Altemus, as part of Fratello’s 10th anniversary celebration.

Steve founded Intuitive Machines in 2013 and is a leading participant in NASA’s Commercial Lunar Payload Services (CLPS) initiative, having been awarded contracts for three missions to date. Each mission requires Intuitive Machines to design, build, launch, and land the company’s Nova-C lunar lander, which aims to deliver science and technology payloads to the Moon’s surface to help lay the foundation for human missions and a sustainable human presence on the lunar surface. Intuitive Machines’ first mission called IM-1, is scheduled to launch later this year.

“I am incredibly honored to be part of this historic moment. When Steve approached me a few years ago to create a cigar to commemorate this momentous launch, I knew we were working on something truly special,” said Omar de Frias, Founder of Fratello Cigars. “The fact that the Fratello Brand will be reaching the moon is a moment of triumph for Fratello fans around the world. During my 12 years at NASA, successful missions were always celebrated with a premium cigar. This year, that celebratory cigar will be The Lunar,” added de Frias.

Stephen Altemus, CEO of Intuitive Machines, stated, ““Capturing Intuitive Machines’ spirit of exploration in a brand on Earth is an exciting collaboration,” said Steve Altemus, President and CEO of Intuitive Machines. “This has been a unique and exciting experience, and Intuitive Machines is proud to be a part of creating a small piece of history.”

The Lunar will be released in two limited production blends. The first blend features a Connecticut Shade wrapper, Mexican binder, and Dominican, Nicaragua, and Cameroon filler. The second blend is crafted with a Cameroon wrapper, Dominican binder, and Nicaragua and US filler. Both blends come in a 15-count commemorative packaging to celebrate the Nova-C launch later this year. The MSRP per cigar is set at $14.00 for the Connecticut blend and $15.00 for the Cameroon blend. The cigars are manufactured at the renowned La Aurora factory in the Dominican Republic.

In addition to the cigars, Fratello will also debut a Limited Edition 18 Count Lunar Humidor in June. This exquisite humidor, featuring all Dominican Puro with 6-year-old aged tobaccos, will be available in limited quantities to retailers and customers worldwide. Only 175 humidors were produced for this exclusive release, with an MSRP set at $25.00 per cigar.

The Lunar will have scheduled launches limited to 10 select Fratello retailers, continuing Fratello’s tradition of paying homage to the space program thru their NASA Inspired Exclusives, following the success of Navetta and Navetta Inverso blends.

The Lunar is poised to become one of the most highly anticipated releases in the cigar industry, and Fratello Cigars is thrilled to offer this exclusive blend to its loyal customers.

 

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News: Punch Dad Bod Cigars Announced

Punch is doing some, er, creative things with the branding and marketing.  First, the inexplicable Chinese food series, now a Father’s Day release with the Dad Bod.  I don’t know about you, but this sort of unhealthy body type is not something which should be normalized, let along glorified.  I’m no fitness freak, but I’d sure love to lose 10 or 20 pounds and not have a “dad bod”!  Anyway, the Champion size is always cool, and whatever the marketing, the cigars are always pretty darned good! I’ve been smoking Punch cigars for over 25 years, always enjoyed them.

 

PUNCH CELEBRATES THE DAD BOD

Dad bod noun — the physique of adult males who prefer to drink from a six pack instead of spending countless hours at the gym obsessing over their abs.

The team at Punch is declaring this the “summer of the Dad Bod” with the launch of Punch Dad Bod, a paunchy, limited-edition release that will ship to retail in a cool Father’s Day keepsake that you or your Dad will actually want to hold on to.

Punch Dad Bod comes packed in four, reusable stash cans that each contain five cigars and are complete with Boveda humidification. The keepsake cans can be used as a humidor, a portable ashtray or placed anywhere as a reminder that the Dad Bod is where it’s at.

John Hakim, brand manager for Punch said, “Father’s Day is the perfect time for us to let the world know that we salute dads, the Dad bod and the pleasure of smoking a great cigar. So we created this special expression and packed it in tins that own the soft-in-the-middle physique with pride. Dad Bod is about showing our support for the salt-of-the-earth Punch smokers who continue to make Punch their go-to brand.”

Handcrafted at HATSA in Honduras, Punch Dad Bod is a six-country blend made with a Cameroon wrapper, a USA Connecticut broadleaf binder and a blend of filler tobaccos that includes Nicaraguan Condega, Dominican Piloto Cubano, Honduran La Entrada and Brazilian Mata Fina. The result is a smooth-smoking, medium-bodied blend that is at the same time sweet, spicy and leathery.

Punch Dad Bod cigars sport a tie-shaped band and are available in a “Champion” size that gives a nod to the reverence Punch has for Dads and Dad bods. Shipping to retailers on May 1, the set contains four metal stash cans, each holding five cigars for a total of 20 Punch Dad Bods per set.

Punch Dad Bod (4.5” x 60); SRP per cigar $6.99

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News: STG Announces Marketing Team Roles for Alec Bradley Brands

I don’t know the Bradley boys, but I’ve known Jon Lipson since he was our local LFD rep, which was quite a while ago.  Congratulations to all!  I hope they don’t have to move to Richmond!

Scandinavian Tobacco Group(STG) announces today that the company has appointed the former Alec Bradley marketing team with new positions in the STG North American Branded marketing organization.

 

Alec Rubin, Bradley Rubin and Jonathan Lipson will report to Christopher Tarr, vice president of marketing of STG’s Branded and Rest of World division.

 

 

Christopher Tarr said,I am excited to welcome Alec Rubin, Bradley Rubin and Jonathan Lipson to our marketing organization. With their individual talents and combined experience in the handmade cigar category, I am confident that we will bring the Alec Bradley brands to their full potential, both in the US and globally.”

 

Alan Rubin, consultant to STG noted, I’m extremely proud that Alec, Bradley and Jonathan have the opportunity to work alongside the talented team at STG and that they will continue to play important roles in growing the Alec Bradley brand.”

 

Alec Rubin has joined the STG marketing team as brand manager, strategic partnerships and will focus on developing relationships for Alec Bradley brands among influential, lifestyle brandsoutside the premium cigar category. Prior to joining STG, Alecbegan working for the Alec Bradley cigar business in 2014 as a brand strategist, and in July 2020 was promoted to director of business development. During his tenure at Alec Bradley, he played pivotal roles in building the brand’s blend book and deepening the connection between the Alec Bradley brands and the American whiskey space.

 

In his new position as Brand Ambassador at STG, Bradley Rubin will continue to guide the creative direction, branding and social media initiatives of the Alec Bradley cigar brands and will serve as the face of the brand at top tier events in and outside of the handmade cigar category. Bradley joined the Alec Bradley cigar business in 2017 and was responsible for developing the brand’s social media presence while contributing to the branding and packaging of leading releases from the company.

 

Jonathan Lipson has been appointed to the role of senior brand manager at STG. In his new position, he will continue to steer marketing, product development and consumer engagement for the Alec Bradley cigar brands. Jonathan joined Alec Bradley in 2012 as tri-state regional territory manager and in 2016 was appointed director of sales and marketing, the role he held when the company was acquired by STG in March, 2023.

 

Alec Rubin, Bradley Rubin and Jonathan Lipson will continue to reside in Florida, working remotely for STG.

 

About Scandinavian Tobacco Group

Scandinavian Tobacco Group A/S is a world-leading manufacturer of handmade and machine-rolled cigars with an annual production of more than four billion cigars. The Group holds market-leading positions in several categories and its products are sold in more than 100 markets. Scandinavian Tobacco Group is headquartered in Copenhagen, Denmark and employs approximately 10,000 people globally. The Group is also the largest internet and catalog retailer of cigars and related accessories in the US. For more information visit www.st-group.com.

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News: New Sizes for the Diesel Disciple

I’ve smoked a lot of Diesels, but I don’t think I’ve smoked the Disciple.  The Atonement was really good, and the Esteli Puro is really quite good too.  I lied the Crucible quite a bit too.  I’m going to go pick out a Diesel to smoke tonight. I’ll be keeping an eye out for this Disciple.

DIESEL DISCIPLE ADDS NEW SIZES

 

Diesel Disciple will welcome two new sizes as permanent additions to the brand’s growing lineup.

 

The soon-to-be-released Toro and Torpedo vitolas will mark the second and third sizes in the line and will begin shipping this week.

 

Justin Andrews said, “We decided to launch two new sizes of Diesel Disciple this year because the blend has gotten such a strong endorsement from the retail community. They love the blend and the packaging and often tell us that Disciple smokes like a $20 cigar for half the price. We’re looking forward to rolling out the new formats and will continue to expand the line according to demand from retailers and cigar smokers.”

 

Handcrafted at Tabacalera AJ Fernandez in Estelí, Nicaragua and developed in collaboration between AJ and STG’s Justin Andrews, Diesel Disciple is a robust and balanced cigar blended to stand out in the medium-full spectrum.

 

Made with a Mexican San Andreas wrapper, an Ecuadoran Sumatra binder and a filler exclusively comprised of Nicaraguan Habano from Esteli, the cigar exemplifies blending expertise with an unexpected layer of sweetness that creates intrigue against Disciple’s bold and peppery notes.

 

Diesel Disciple Toro (6.25” x 52); SRP per cigar $9.99

 

 

 

 

Diesel Disciple Torpedo (6.5” x 54); SRP per cigar $10.49

 

 

Both new Diesel Disciple sizes come in 10-count boxes. The line is distributed by Forged Cigar Company.

 

Originally released to the top US brick and mortar retailers as a TAA exclusive in 2021, Diesel Disciple became a full-time line in 2022 when the brand’s sole frontmark a Lancero (7” x 38) became available in all channels.

 

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News: J.C. Newman Cigar Co. Introduces Angel Cuesta Cigars

Last December when I toured El Reloj in Tampa I saw Angel rolling the Solomones, he is an artist.  He was applying the wrappers,  which involves a series of precise cuts with the chaveta.  It was very impressive.  We also saw shelves of the cigars in the aging room in the basement of the factory.  I’ve been looking forward to trying this cigar since seeing them at the factory.  

 

These cigars were first rolled a century ago as the official cigar of King Alfonso XIII of Spain

 

J.C. Newman Cigar Co. introduced Angel Cuesta cigars at the Tobacconist Association of America meeting this week. First rolled a century ago, this historic cigar brand is named for Angel LaMadrid Cuesta, one of the founders of the storied Cuesta-Rey cigar brand. These cigars were the official cigar of King Alfonso XIII, who ruled Spain from 1886 to 1931.

 

Angel Cuesta cigars are handmade in The American Room at J.C. Newman’s iconic El Reloj cigar factory in the Cigar City of Tampa, Florida. They feature a beautiful Ecuador Havana Rosado wrapper with a blend of aged binder and filler tobaccos from three continents and a pigtail cap. They are rolled in three sizes and packed in cabinets of 20 cigars:

 

Angel Cuesta Doble Robusto – 5.5” x 56 with a suggested retail price of $18

Angel Cuesta Doble Toro – 6.25” x 52 with a suggested retail price of $19

Angel Cuesta Salomones – 7.25” x 57 with a suggested retail price of $22

 

 

A team of two rollers with decades of experience roll a total of 150 Angel Cuesta cigars per day. Because of this, Angel Cuesta cigars are very limited. J.C. Newman released Angel Cuesta to 25 TAA members and expects to release these special cigars to additional premium cigar retailers across the United States twice a year. They are also available to those visiting J.C. Newman’s Factory Store at its El Reloj cigar factory in Tampa.

Angel Delgado Alba rolls Angel Cuesta cigars in The American Room at the J.C. Newman El Reloj Cigar Factory in Tampa, Fla.

 

Top Image: Original Angel Cuesta Band from 100 years ago
Bottom Image: New Angel Cuesta Band from 2023

 

A century ago, Angel Cuesta was one of the leaders of the cigar industry in Tampa. Inside each box of Angel Cuesta cigars is the following excerpt of a story by Angel Cuesta on why Tampa was the Fine Cigar Capital of the World:

 

“If you are a man who enjoys a really fine cigar, you have probably long since discovered the hand-made Tampa cigar with its superb smoking qualities – choice, clear Havana tobacco at its best! If you haven’t made this discovery, we believe it is time you did. And so we tell you how these cigars are created, and about Tampa, too – for the story of fine cigars is inseparable from the story of Tampa.

 

“Tampa today is the bustling metropolis of Florida’s West Coast, center of the most populous – and prosperous area of Florida. Despite the fact that it is the State’s leading industrial city, it is also a resort city – equally a fine place to work, to live, and to play. It is a city of color and contrasts; of carnival gaiety and progressive modern enterprise. Its Latin Quarter is a carry-over from the Old World into the new. In this Latin Quarter, center of life for some 40,000 persons of Spanish and Cuban descent, are located the majority of the cigar factories that produce these fine cigars.

 

“The story of these cigars begins long ago. It begins in the mild, tropical climes of Cuban’s picturesque tobacco plantations. It begins in the skilled fingers of the cigarmaker, whose art is a heritage from the Old World. Yes, and it begins in the minds of a few enterprising men who had the foresight to recognize Tampa’s advantages as a potential cigar center.  It was Senor V. Martinez Ybor who pioneered the movement which made Tampa the cigar capital of America. In 1869 Ybor had transferred his factory from Havana to Key West, to escape the depredations of the Spanish volunteer troops. As others followed, Key West became the center of America’s clear Havana industry of America’s clear Havana industry.

 

“Seventeen years later, Ybor and Eduardo Manrara, his partner, were impressed by the climatic and geographical possibilities of Tampa as a manufacturing site, when seeking a more favorable location for their operation. Tampa, then but a sprawling, lusty frontier hamlet, offered a large area of local hands to the cigar men, thus laying the cornerstone for one of the city’s principal industries. Other alert cigar men followed. Ybor’s example, and Tampa’s emergence as the manufacturing hub of Florida became an accomplished fact.

 

“Today, the finest cigars in the world are made in Tampa.

Angel LaMadrid Cuesta
April 1948”

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